Home Builders Tempt with Justin Bieber Tickets

Home Builders are always seeking fresh new ideas when it comes to promoting and selling homes so why not latch onto the hottest thing on the planet which is, Justin Bieber.
KB Home offered visitors to any Las Vegas-area community before July 5th a chance to win four tickets to see Justin Bieber in concert at the Palms in Las Vegas. We wonder if this worked for them and many families do visit home developments together so why not give the kids some incentive to visit.

Any other home builder promotions catch your eye and did it get in through the doors?
With the home-buyer tax credit just a memory and market optimism fading, what’s a home builder to do?
[via Wall Street Journal]
photo: kindofadrag

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Timothy Dahl

Timothy Dahl

Founder/EIC at Charles & Hudson
Timothy’s background includes stints at This Old House, ELLE DECOR, Metropolitan Home and Woman’s Day. His work has been published on Wired Design, Bob Vila, DIY Network, The Family Handyman and Popular Mechanics and he has been featured on the Martha Stewart radio show and as a speaker at the ALT Design Summit, K/BIS and the National Hardware Show.