Here’s a collaboration I never saw coming. This summer Texas-based Dickies workwear brand is teaming up with the chic LA boutique Fred Segal, with the launch of Fred Segal X Dickies Loves LA pop-up shop.
From now until August 15, you can shop for Dickies iconic pieces like their 874 Work Pant, Work Shirt, Coverall, Bib Overall and Eisenhower Jacket, at the Fred Segal flagship store on Sunset.
But, what makes this pop-up so unique is that they are bringing in four different artists/makers that will be available to customize your select Dickies pieces.
These featured LA Makers will rotate throughout the two-month opening and include streetwear designers Homegrown and Carrots covetable take on today’s modern workwear, fine artist Sofia Enriquez’s retro pop-art illustrations inspired by 1961 (Fred Segal’s founding year) and craftsmen Dr. Collectors’ patchwork heritage styles honoring 1922 (Dickies’ founding year).
I had the pleasure of checking out this popup with my wife, Laura Dahl, who at one point sold her collection at Fred Segal. She has always said that selling in Fred Segal had more cachet than being in Bloomingdales, she just wished their orders were as big!
We chose a Dickies coverall and a pair of 874 work pants to take home, as well as a chore coat from their 1922 collection which features their classic logo and modernized traditional designs.
Dickies is on fire, as they also recently launched a special collection with skateboarder Jamie Foy as well as a “Uniquely Yours” collection celebrating LGBTQ+ and Pride month.